NWAACC MARKETING SURVEY

We are conducting this survey to identify the types of individuals who visit out website. As we prepare to redesign the site during the summer of 2010, this information will be used to tailor the site to the needs of our visitors. Information from this survey will also be used to define our audience to prospective sponsors and shape the direction of future merchandising and promotional considerations.

Thank you for taking the time to fill out this survey.

General Information
What is your relationship to the NWAACC ?
(check all that apply)

Current Student-Athlete
Student (non-participant)
Prospective High School Athlete
Administrator
Coach

Parent
Media
Fan
Alumni

Which sport(s) do you follow?
(check all that apply)

Men's Sports
Men's Cross Country
Men's Soccer
Men's Basketball
Men's Golf
Men's Track & Field
Men's Tennis
Men's Baseball

Women's Sports
Women's Cross Country
Women's Soccer
Women's Volleyball
Women's Basketball
Women's Golf
Women's Track & Field
Women's Tennis
Women's Softball

Which NWAACC school(s) do you follow? (check all that apply)

Bellevue
Big Bend
Blue Mountain
Clark
Centralia
Chemeketa
Clackamas
Columbia Basin
Douglas
Edmonds
Everett
Grays Harbor
Green River
Highline
Lane
Linn-Benton
Lower Columbia
Mt Hood

Olympic
Peninsula
Pierce
Portland
Seattle
Shoreline
Skagit Valley
South Puget Sound
SW Oregon
CC of Spokane
Tacoma
Treasure Valley
Umpqua
Walla Walla
Wenatchee Valley
Whatcom
Yakima Valley

How often do you visit NWAACC.org
Only during championship events
Once every two weeks
Once a week
Twice a week
2-3 times per week
Every Day
Why do you visit NWAACC.org?
(check all that apply)

Scores
Standings
News
Polls
Statistics
Schedules
Team Information (Rosters, Photo)
Other

Personal Information
What is your age?
Gender
Male
Female
What is your annual income?
What is the highest level of education you completed?
Relationship Status
Single, Never Married
Married
Separated
Divorced
Widowed
Ethnic Identity
Where do you call home?
Zip Code
Outside the US
Do you have children?
If so, how many?
4+
3
2
1
I do not have children
What is your occupation?
What are some of your other interests?
Entertainment
Home/Family
Health
Music
Shopping
Sport/Outdoors
Business
Computers
Travel
What is your operating system type?
What type of Browser do you mainly use?
Do you have the following plugins?
(please check the box if you choose to download them now)
Flash (download)
Quicktime VR (download)
Real Media Player (Basic version is free) (download)
Ipix (download)
NWAACC Identity
How did you discover the NWAACC? (website, friend, Facebook, Twitter, coach, etc)

What are some things that make the NWAACC unique, in your mind?
What does the NWAACC mean to you? Provide up to six words that come to mind:
1.
2.
3.
4.
5.
6.

Suggestions for improving the NWAACC website:

Would you purchase NWAACC merchandise, event tickets, game dvds and other items from an online store? Yes
No
Would you pay an annual flat fee for video webcasting at championship events to help pay for the cost of equipment and production?

Yes
No
Do you have suggestions for our future video webcasts?

What do you like about the current website?
We will be adding search capability to the site. What are some search terms you would like for the new website?
1.
2.
3.
4.
5.
6.
Do you have any suggestions for improving the website?
Are you interested in receiving bi-weekly or weekly updates from the NWAACC about events, advertising opportunities, or other information? Yes , I would like to receive more information
email:
If you have questions about this survey, contact cwarner at clark dot edu